Lauren Machi


Social Media Coordinator/Orbit 7 Clothing

(Current position)

Social Media Coordinator/VIKING SOCIAL AGENCY

Social media management including – engagement, planning, scheduling, writing copy and posting IG stories. Project management for the creative team including – coordinating asset delivery, creating GIF previews, updating client Google Docs, and tracking project status.

Social Media Intern/MINT MARKETING AGENCY

Social media management and interaction for activewear, workout, streetwear, lingerie, and meal prep brands. Graphic creation for all brands. Email campaign creation. Photography for collaborations. Black Friday/Cyber Monday campaigns across all brands. Outreach for collaborations.

Social Media Intern/M&C Saatchi

Contributed to client social media campaigns for Gloveworx, FX, Hong Kong Tourism Board, and Fox Restaurant Concepts. Created social media competitive analysis. Pulled any relevant information needed for campaigns (i.e. State of Social Media Industry report). Pulled quotes from TV show & photos for social calendars. Learned about agency business as a whole.

Social Media Intern/HAWTHORNE DIRECT

Managing social media accounts. Creating infographics for blog posts. Scheduling social media posts on Hootsuite, and monitoring their progress. Taking photos. Using Google Analytics data to determine future posts. Learning SEO. Designing the company newsletter. Re-designing the company pitch deck. Ocassional office coordinator duties.

Sales Associate/NORMAN’S UNIFORMS

Cashier, customer assistance, answered phone calls from customers. I also worked in the warehouse pulling items, restocking the store, and preparing clothes to be sold at schools. Traveled to schools to set up merchandise and sold items on location

Sales Associate/VICTORIA’S SECRET

Cashier, Customer assistance, Answered phone calls from customers. Had knowledge of items available in the Santa Monica store and what was online to order. Communicated with foreign customers

SKILLS
Social Media
Microsoft Suite
google suite
Photography
Adobe Suite
Hootsuite
Wordpress
Spredfast
ITALIAN
HTML & CSS

The Ohio State University

BACHELOR’S OF ARTS IN COMMUNICATIONS

Specialization – Communication Analysis and Practice

Relevant coursework – Strategic Communications, Advertising & Society, Social Media, Mass Communication, Visual Communication Design, Media Entertainment